THE SCOOP

The Neuroscience of Music: Why Curiosity Makes Better PR

The role of a PR professional transcends far beyond generating epic coverage for class-leading brands. It’s about finding any and every opportunity to learn, to stay on the pulse of developments in the industry you operate in – and wider society as a whole. That’s the true differentiator. 

Meet the client – Patrick Stude, PR and Communications Manager

Next in our Meet the Client series, we’re catching up with Patrick Stude from Sandisk. From his journey into the world of flash memory to his proudest career moments, favourite products, and what makes a great PR team, Patrick shares a little more about his role – plus a fun fact or two along the way.

Meet the client: James Tailby at Naim Audio

James Tailby is the Senior Communications Officer at Naim Audio, where he helps shape the brand’s voice and share its story with discerning audio enthusiasts and luxury audiences around the world. Working closely with Little Red Rooster, he plays a pivotal role in aligning internal messaging with the broader media landscape.

Are concerts a luxury experience? Unpacking the cost of a live show

Unless you’ve been living under a rock, you’ll know the issue of dynamic pricing has been the talk of the music industry town for some time now. We brought together some of the industry’s sharpest minds to discuss the issue at hand: are concerts becoming a luxury experience?  

Is Craftsmanship the Ultimate Luxury in the Age of AI?

The final panel discussion taking place at our July Summer Showcase explored the dynamic and ever-changing relationship between traditional craftsmanship and artificial intelligence across a diverse selection of industries. Discover more here. 

Meet the client: Antonio Meze, founder, Meze Audio

Say hello to Antonio Meze, founder and designer at Meze Audio; the independent Romanian audio brand mixing craftsmanship, timeless style and seriously impressive sound in our latest ‘Meet the Client’ blog. 

Why major brands are crucial for the music industry

The music industry is changing at a pace, no doubt about it. But if there’s one thing music history has taught us, it’s that some of the best movements thrive in times of crisis.

Why our Summer Showcase is a savvy Christmas investment

Little Red Rooster notched up its 400th piece of 2024 Christmas gift guide coverage in 2024. How did your brand fare? Wondering how you could do better? Well, Christmas is a time for miracles, so we thought we’d share some of our secret recipe with you.