Tag Archives: Music

Meet the Rooster: Victoria Ruffy, founder and CEO

Little Red Rooster celebrated 15 years of driving stellar campaigns for brands across audio, design, fashion, tech and music this year. So, we thought it about time we re-introduce our founder and CEO, Victoria Ruffy – music geek, culture and design obsessive and avid collector of horses – to look back on the agency’s growth. 

Are concerts a luxury experience? Unpacking the cost of a live show

Unless you’ve been living under a rock, you’ll know the issue of dynamic pricing has been the talk of the music industry town for some time now. We brought together some of the industry’s sharpest minds to discuss the issue at hand: are concerts becoming a luxury experience?  

Meet the client: Antonio Meze, founder, Meze Audio

Say hello to Antonio Meze, founder and designer at Meze Audio; the independent Romanian audio brand mixing craftsmanship, timeless style and seriously impressive sound in our latest ‘Meet the Client’ blog. 

Why major brands are crucial for the music industry

The music industry is changing at a pace, no doubt about it. But if there’s one thing music history has taught us, it’s that some of the best movements thrive in times of crisis.

How to work with your PR agency: Resolutions for success

According to the Chinese zodiac calendar, 2025 is the Year of the Snake; what better time to draw upon the wisdom, renewal, and transformation of the often-misunderstood creature with a PR refresher ahead of Chinese New Year later this month.

Meet the journalist: Sam Willings

It’s no secret that here at Little Red Rooster, we’re massive music fans! So, we jumped at the chance to catch up with Sam Willings, features editor at MusicTech, to find out more about how he got his start in journalism, his aspirations of becoming a festival-headlining...

Five lockdown-friendly music events you need on your radar

With festivals now going ahead, it appears plans for a summer soaked with sun, sweat and Stella are back on. But, having had a year out from clubbing, we will undoubtedly be a little rusty. That is why we have compiled a knockout selection of lockdown-friendly events to help loosen you up in time for the festival season. You are very welcome.

Meet the Rooster: Dan Portman, account executive

In the latest instalment to our Meet the Rooster series, we chat to Dan, our account executive and resident gaming expert here at the coop. Tell us about your Rooster journey so far, and how you got into PR… I joined the coop at the tail end of last...