Tag Archives: Marketing
The road to Little Red Roosterâs newest social media executiveâŚ
After firstly being promoted to Account Executive and picking up a lot more of the social side of things, the breadth of knowledge Iâve learnt about clients and their products combined with a passion for all things social media, allowed me to evolve happily into a new role of Social Media Executive.Â
Why content marketing mattersÂ
Cutting through the noise to engage customers has to be one of the biggest challenges any brand can undertake and is the main reason content marketing matters.Â
The C Word: Why Christmas starts in summer
In the press and PR world planning for the festive season gift guides can take up most of the year, here’s why…
How to hack the Reels algorithm
Knowing how to navigate Instagram Reels puts a brand at a huge advantage nowadays. In a not dissimilar way to hips, quite simply, the numbers donât lie.
Benefits of a digital detox
Itâs not a myth â holidays and taking time off work is good for your health. Everyone needs time to rest, relax and recharge.Â
What makes a great PR agency: a clientâs perspective
Little Red Rooster is a unique PR, influencer, and social media agency for a variety of reasons, but one of the most telling is that three members of the senior team used to be clients. Itâs hard to think of any stronger endorsement for the way we go about our business.
Influencer 360: What we discovered at the PR Week event
There is no denying the influencer industry is lucrative. Over the past few years there has been a huge increase in influencer marketing due to the popularity of short video formats. With a large percentage of marketers considering Instagram as an integral part of any campaign, itâs no wonder there is such a worthwhile source of leads.
What can brands learn from the disastrous Euro 2020 sponsorship activity?
As the Euro 2020 tournament comes to a close, we take a look at the sponsorship deals which went very wrong and discuss the lessons all brands should heed from this. First came Cristiano Ronaldoâs angry removal of two Coca-Cola bottles placed near his microphone in a press conference ahead of Portugalâs opening Euro 2020 game against Hungary in Budapest, angrily followed by his statement âdrink waterâ.
