Can’t live without… My horses

Desert island disc … Exile on Main Street – the Rolling Stones

Design icon… A Triumph Spitfire Mark IV in British white. I used to have one and a day never goes past when I don’t regret sending it to that great scrap heap in the sky once the floor went. She even had a name, Jeannie Mack.

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Victoria Ruffy

Can’t live without… My weekly subscription to The Economist and an espresso. The former is forever surprising me with articles I never knew I was interested in, and I’m grumpy without the latter.

Desert island disc … Astral Weeks – Van Morrison

Design icon… I’m still using and absolutely loving my Samsung S8. Beautifully crafted, wonderfully tactile, exceptional camera.

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Henry Griffiths

Can’t live without… Waitrose venison sausages and Vic

Desert island disc … Motörhead – No Sleep ‘til Hammersmith

Design icon… an E-type Jag


Victoria Ruffy founded Little Red Rooster in 2010 after 12 years of PR experience across music, interiors, fashion and technology. As well as being head of PR for Samsung UK, Victoria has worked with the likes of 02, Valentino, Armani, Ted Baker and Barbour, plus top retailers Fortnum & Mason, Selfridges, John Lewis and House of Fraser. Henry Griffiths is co-owner and 50% shareholder in Little Red Rooster, coming on board in 2012. He began his career as a journalist, writing for publications such as Gramophone and Stuff, before switching to press relations in 2002. He spent seven years as a founding partner of audio agency Andy Giles Associates where he worked with premium consumer electronics brands including Denon, Loewe and Meridian. The demand for tech, lifestyle and fashion brands to reach ever wider audiences brought Vic and Henry together, fighting off competition from larger agencies to spearhead successful campaigns for Selfridges and Ruark Audio, Bisque Radiators and Ted Baker. In fact, it was that final winning pitch for Ted Baker – beating four major agencies to the punch in the process – that convinced the pair to join forces and create a company owning the space where design, technology and fashion collide. The rest of the Little Red Rooster coop is packed full of equally passionate professionals with an expert understanding of the clients they represent and the media world they know how to crack. They have one simple mission – getting the very best coverage possible.

Can’t live without… Prosecco – happiness in every bubble!

Desert island disc … Walking on a Dream – Empire of the Sun

Design icon… Gramovox Bluetooth Gramophone, the perfect combination of vintage design and modern technology.

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Can’t live without… An ASOS next-day delivery pass

Desert island disc … Madonna – Celebration

Design icon… Anything William Morris. As a student of Victorian history, I’m showing my geeky side but his prints are so dreamy!

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Can’t live without… The Adam Buxton Podcast!

Desert island disc … So difficult! Radiohead’s In Rainbows.

Design icon… all of the female designers – like Phoebe Philo and Stella McCartney – who championed smart casualwear and made the trainer a stylish shoe again (saving women’s feet all over the world!)

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Can’t live without… my iPhone, it keeps me organised and got me through a year of no sleep when my daughter was born!

Desert island disc … Norah Jones…..Come Away With Me. Brings back lovely memories of my wedding day.

Design icon… Marc Jacobs… my handbags


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Can’t live without… Headphones. My commute would be hell without them.

Desert island disc … Boys And Girls In America – The Hold Steady

Design icon… Michell Gyrodec SE turntable. I passed an opportunity to buy one once, and still regret it.

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Can’t live without… Tea. I need at least 2 cups before you can get any sense out of me in the morning.

Desert island disc … Taylor Swift – Shake It Off (sorry, not sorry!)

Design icon… Chanel 2.55 Handbag. Want. Need.

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Can’t live without… Mr Kipling Mini Battenbergs (other brands are available, but none are quite as delicious)

Desert island disc … The Suburbs – Arcade Fire

Design icon… A Studio Ghibli theme park designed around the films of legendary Japanese animator Hayao Miyazaki.

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Can’t live without… Camembert

Desert island disc … Lana Del Ray – Born to Die

Design icon… Nissan figaro

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Can’t live without… My 35mm film camera- The pictures set my Instagram on fire every time.

Desert island disc … Jamie XX- In Colour

Design icon… A vintage red Vespa – I think they’re incredibly cool however I’m far too scared to drive one.

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Can’t live without… An expresso martini, or a cocktail of any kind for that matter!

Desert island disc … Believe by Cher (1998) – She’d keep me sane I think.

Design icon… Matthew Williamson, a man that can make a sofa as exquisite as a ball gown is always a fave for me.

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Can’t live without… I spend a lot of time out and about, so I can’t live without my phone and portable charger.

Desert island disc… Beyonce – Self Titled

Design icon… Adidas Stan Smith. A triumph in simple effective design.

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Can’t live without… My adorable but very naughty puggle, Ruby

Desert island disc… Love Come Down – Evelyn Champagne King. Always a winner on the dance floor!

Design icon… A Range Rover Evoque in grey would be the absolute dream – one day!

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Can’t live without… A Toothbrush… Amirite? & Beer, it’s the bev sent from the God’s.

Desert island disc … Amy Winehouse – Frank

Design icon… Dr. Martens Boots. Timeless, Punk & Made for Life!

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Can’t live without… Anyone who knows me knows I always have some form of chocolate with me

Desert island disc … Let Go – Avril Lavigne

Design icon… A metallic purple and blue convertible Mini. I’ve always wanted one!

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Can’t live without… Anything in breadcrumbs – favourites are halloumi fries or calamari (even though I hate fish)

Desert island disc … Usher – Confessions or Harry Styles’ album, the love of my life since I was 14 that I should be more ashamed of

Design icon… My well loved iPhone or a Cartier love bracelet (one day)

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Can’t live without… My scruffy Doc Martens

Desert island disc … Seasons – Future Islands

Design icon… I have too many! Vivienne Westwood, Rei Kawakubo… and a classic manual Leica camera!

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Can’t live without… My Golden Retriever Alfie. He always without fail puts a smile on my face

Desert island disc … Drake – Take Care. There has never been a time I’ve not loved this album

Design icon… Chanel. The LBD, Chanel no 5 and the coveted quilted bag. What’s not to love?

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Can’t live without… My hoop earrings

Desert island disc … I’m Outta Time – Oasis. I am an embarrassingly committed Oasis fan who would give her right arm for them to get back together.

Design icon… Jemima Kirke. The epitome of cool.

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Can’t live without… A good book. Definite necessity for my tube commute

Desert island disc … Robbie Williams – Escapology. Soundtrack to my childhood and still my go-to album to put me in a good mood

Design icon… The Superga 2790 Platform Trainer is my ultimate shoe design icon. Not only looks great but gives me the perfect height boost!

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Can’t live without… A mug of Chai

Desert island disc … Tom Misch – Geography

Design icon… As a keen pianist, Steinway & Sons for creating the King of pianos

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Can’t live without… Small dogs, medium dogs & big dogs.

Desert island disc … Blonde by Frank Ocean

Design icon… Freestyle Libre for bringing me the most high-tech way to test my blood sugar levels. The days of pricking my finger are LONG gone.

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Can’t live without… Chocolate buttons, all wars would be solved with chocolate

Desert island disc … ABBA

Design icon… Ariat H2o Bromont! Best riding boot ever!

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Can’t live without… Gin. Hold the tonic.

Desert island disc … The Miseducation of Lauryn Hill – Lauryn Hill

Design icon… A classic tan Mulberry Bayswater. Have always wanted, have never got.

The entire Little Red Rooster team is passionate about, and has an expert understanding of, the products and clients they represent. They also thrive on ensuring clients get the very best coverage possible – sometimes even getting a little bit competitive with each other! Everyone at Little Red Rooster is crazy about fashion tech PR and design. You will see from our testimonials that Little Red Rooster is an agency you can trust and has very strong relationships across the entire media spectrum. Our team has many years of experience working across a wide range of renowned brands including The National Gallery, Range Rover, Bugatti, Jaguar, KitchenAid, Air Studios, Oxfam, Samsung, O2, Loewe, Selfridges, Harrods and a whole lot more.