Tag Archives: influencer relations

What to expect from the Little Red Rooster Summer Showcase

An annual fixture in the Rooster calendar, our Summer Showcase has become legendary. Every year we challenge ourselves to go one step bigger and bolder, and for 2024 we’ll be returning to the restored Victorian townhouse at 19 Greek Street to transform last year’s Rooster Apartment into...

Little Red Rooster announces major client win: pioneering Australian furniture brand King Living

We have kickstarted the new year by announcing a major client win in the form of pioneering Australian furniture brand, King Living. King Living is a family owned, heritage furniture brand which has proudly set the benchmark for Australian furniture design since 1977. With a focus on...

How to measure the success of influencer campaigns, and where on earth to begin

The process of measuring EAV’s (equivalent advertising values, for those not in the know) has been the talk of the PR town for some time now. Some PR governing bodies won’t even allow agencies to submit EAV figures for various trade awards, and there’s been a shift...