Author Archives: Izzy
How to measure the success of influencer campaigns, and where on earth to begin
The process of measuring EAVâs (equivalent advertising values, for those not in the know) has been the talk of the PR town for some time now. Some PR governing bodies wonât even allow agencies to submit EAV figures for various trade awards, and thereâs been a shift...
Smeg hosts annual supper club
When Little Red Rooster first began representing Smeg, one of the original ideas â which instantly proved a resounding success â was to host regular supper clubs, connecting leading press and influencers with the people behind the brand. Over the years weâve hosted some incredible events. We kicked...
Launching a popular high street brand into the interiors vertical: At Home with Ted
Last year we introduced you to âAt Home with Tedâ â a major press event we hosted in conjunction with Ted Baker to unveil its brand new range of homewares and accessories (head to our previous post here if you missed it!) But what happened next,...
The new face of luxury influencers
A growing awareness of the increasing presence and importance of influencers has circulated the fashion and beauty industry for some time. Thanks to the colossal rise of digital savvy influencers such as Victoria Magrath, Estee Lalonde, We are Twinset and Lily Pebbles, among others, the need for...
LRR takes on LDF
Every September, the design world comes together for London Design Festival - a celebration of both new and established brands from the world of interiors. Alongside a selection of high-profile shows â such as Decorex, 100% Design, Designjunction and the London Design Fair, London plays host to...
LRR take on Salone del Mobile
Itâs the showcase of all showcases â and last week our girls Victoria and Izzy were lucky enough to jet out to Salone del Mobile thanks to two of our clients, Smeg and Victoria + Albert Baths. Joined by some very special guests â Claudia Baillie, Talib...
The power of three: LRR interiors clients join forces on press trip to Chewton Glen
Here at Little Red Rooster we count ourselves lucky to work with some of the most beautiful clients in the interiors sector â and even luckier that they have so much in common! Two of the LRR team were fortunate enough to experience the luxury of the...
J’adore Maison et Objet
Twice a year the crème de la crème of the design world gather in Paris for the prestigious Maison & Objet exhibition â an opportunity for brands to showcase their latest collections for the forthcoming season. This January, Vic and Izzy headed over to the city of...
