Tag Archives: Press trip

The Little Red Rooster guide to planning the perfect press trip

A press trip might be seen as a free holiday to many an overworked and underpaid influencer or journalist, but planning the perfect one can be a daunting experience for any PR agency. Read more about our tried-and-tested formula for nailing a client press trip here. 

The return of press trips: Smeg takes Salone

Our last Salone del Mobile blog wrapped up with us “already itching for our return” the following year, so you can only imagine how we felt when this finally came to fruition four years later.

Press Trip: Henley Regatta

Yesterday alongside our friends at Andy Giles Associates we took a selection of journalists on a boat trip to the Henley Regatta. I know, how cool is that? We spent the day cruising up and down the Thames, listening to Radio 4 on our lovely Vita Audio...