Tag Archives: Christmas

Why July is the perfect time to launch a Christmas PR campaign

The weather's finally playing ball, holidays are on the horizon, and Mariah Carey is months away from defrosting, but, in the world of PR, Christmas is well and truly underway. In fact, in order to appear in this year’s Christmas gift guides, July is exactly when a brand should...

What to expect from the Little Red Rooster Summer Showcase

An annual fixture in the Rooster calendar, our Summer Showcase has become legendary. Every year we challenge ourselves to go one step bigger and bolder, and for 2024 we’ll be returning to the restored Victorian townhouse at 19 Greek Street to transform last year’s Rooster Apartment into...

Christmas 2023 unwrapped

As the Christmas decorations get packed away and the supermarket shelves are stocked with Easter Eggs, time for a quick look back at the festive season’s PR trends.  We delivered hundreds of Gift Guide hits for our clients, including national, lifestyle and specialist press, in print and...

In review: LRR Summer Showcase 2023

We have grown the Little Red Rooster Summer Showcase to be a must-attend event for national, luxury, lifestyle and specialist press and key influencers. It gives everyone the chance to experience the best of our brands in one place, in a beautifully styled, aspirational environment. It is also...

What’s the big deal? Familiarising yourself with affiliate marketing

Working in PR and social media during a long, hot summer can feel like an alternate reality, with a focus on Christmas gifts and a winter wonderland of seasonal features.

The C Word: Why Christmas starts in summer

In the press and PR world planning for the festive season gift guides can take up most of the year, here’s why…

Christmas gift guides: how brands and media are taking a different approach amid the global pandemic

Although the positives of a global pandemic are few and far between, one upside to lockdown life is that it has encouraged more thoughtful gift giving this holiday season. We may be strapped for cash and confined to our postcodes this Christmas, but that doesn’t mean we...

Contigo hosts eco workshop: how to have a mindful Christmas

Last week, Little Red partnered up with global drinkware leader, Contigo, to host an afternoon of mindful gift-wrapping and an insightful talk on how to be more eco-conscious this Christmas. With Christmas gifting in the UK contributing to over 5 million tonnes of waste each year, Contigo wanted to inspire guests to make this year’s festivities kinder to the environment without having to spend a penny or even leave the house!