We are overjoyed to have landed a brand-new client, Bookman, a style-conscious start-up from Sweden providing visibility products for runners, cyclists, and pedestrians.
Since its early inception to offer free bike lights to students, Bookman has created inspiring visibility products with an aesthetic edge for cyclists, runners and pedestrians that need to see and be seen. Focusing heavily on the details, quality and safety, the design has one goal: to make everyone visible in traffic and prevent accidents.
Drawing on the heritage of Swedish safety-conscious brands, Stockholm-based Bookman finds inspiration in the traditions of minimalistic, functional Scandi design alongside fresh innovation. And, coming from the land of polar nights, with 24 hours of darkness, each product must live up to the highest standards.
Our founder, Victoria Ruffy, said of the win, “I am so pleased that Bookman has picked our team to help expand its reach across the UK and DACH. As well as being a brilliant addition to our roster of clients in Germany, which is continuing to grow alongside the UK, this is the perfect time to be promoting products that are all about cycling safety, particularly as the UK Government is focused on getting more people commuting to work on their bikes and cycling generally. With the longest day behind us, the safety of these new cycling enthusiasts is paramount.
Like us, Bookman is fully focused, fashion-forward, and has a clear vision of its future – and that is why we can’t wait to begin boosting its profile.”
Victor Kabo commented, “We are delighted to have appointed Little Red PR to help us achieve more exposure across the UK and DACH regions. We are keen to promote our extensive range of visibility products and expand our client base through outstanding, attention-grabbing media coverage and feel confident that Little Red 
is the team to do that for us.”
Bookman joins our strong client base, which includes brands such as Nanoleaf, Master Lock, Western Digital, and Spektrum.
