Tag Archives: PR

Katie Moran discusses Business PR at its Best

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    Not only has Little Red Rooster been securing stellar coverage for its clients on the national shopping pages and in the supps, the team has taken the business media by storm with no less than 15 articles appearing … Continue reading

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Meet The Rooster: Katie Moran

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Hello Katie, let’s start with how you got into PR… Well surprisingly I am one of the few PRs that actually studied a BA Hons degree in Public Relations and went on to pursue a career in the industry.   After … Continue reading

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Embrace the sunny side of life with Silhouette

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This morning saw Team Silhouette host an exclusive event to launch the Austrian eyewear brand’s highly-anticipated sunglasses collection: SUN19. Set in Covent Garden’s chic Icetank, the team pulled together an exceptional group of Britain’s finest fashion journalists for a morning … Continue reading

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Diary of a Little Red Rooster sabbatical: Izzy King, senior account manager

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We have quite a few perks here at Little Red Rooster. Coverage of the month, for one. Friday drinks trolley, two (we do still get work done, I promise). Six-week sabbatical for five-years employment? Hell yes.   For me, my … Continue reading

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Meet the Rooster: Toni Austyn

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  Hello Toni, let’s start with how you got into PR… I was fresh out of uni after graduating with a BSc in Psychology, and despite studying human behaviour for three years I still had absolutely no idea which direction … Continue reading

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Meet the Rooster: Devon Cairns

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    Hello Devon, let’s start with how you got into PR… Rewind to over a year ago, where I was on that never-ending job hunt. One day I see my pal (Thomas Reed), from Exeter University announcing on Facebook … Continue reading

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GETTING SMART WITH NEW TECH CLIENT, SODA SAYS

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Here at the coop we’re not just celebrating the new year, but another new client. We continuously strive to work with innovative and exciting brands, and women’s tech retailer Soda Says is no exception to that rule!       … Continue reading

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Plan the ultimate New Year’s Eve

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There’s a huge amount of pressure involved in planning the perfect New Year’s Eve. In a vast metropolis such as London, where options seem to be never-ending, making an assertive decision can be overwhelming. Worry no more, fellow readers, as … Continue reading

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Meet the Rooster: Thomas Reed

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    Hello Thomas, let’s start with how you got into PR… My life at Little Red Rooster, and in PR itself, started when LRR opened its new office on Twyford high street with its bright blue branding and shinning … Continue reading

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The future we get is up to us!

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Do you want to know where the world is heading? The V&A Museum examines the emerging technologies of today and delves into the big question that’s on everyone’s lips: what does the future hold? One of our London Roosters, Devon, … Continue reading

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The Coop Takes Over Bang & Olufsen’s London Design Festival Press Party

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      Last night, team Rooster hosted an exclusive press party at London Design Festival with Bang & Olufsen. The event consisted of a bespoke installation in the influential design district of Brompton and was the first UK event … Continue reading

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Little Red Rooster takes centre stage with UK Fender account

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  We are delighted to announce yet another high-profile win, with Little Red Rooster taking on the retained UK consumer brief for American cultural icon and legendary music brand, Fender Musical Instruments Corporation.   You could say it’s a dream … Continue reading

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Meet the Rooster: Emma Younger, Senior Account Executive

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  Hello Emma, let’s kick off with how you got into PR…   I’d worked in recruitment for just under a year, both at an agency and in-house, but I knew all along that it wasn’t really for me. When … Continue reading

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Denon launches its latest headphone iteration- the exquisite AH-D5200

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We are excited to announce that our client Denon – one of the world’s leading manufacturers of high-quality home entertainment products – has launched its latest iteration of meticulously engineered headphones. The exquisite, AH-D5200.         Contemporarily crafted … Continue reading

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Pride campaigns that should take a (rain)bow

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At the coop we are always looking for interesting marketing campaigns that inspire us, especially when they relate to current affairs or events of interest. As many of you may know, this weekend was Brighton Pride, which marks the climax … Continue reading

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Effective CEO Interviews for Creating Coverage

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Journalists get inundated with offers to interview company CEOs and most are turned down because the pitch is missing a crucial component – you need a news hook to create quality coverage.   The temptation for top-tier management to talk … Continue reading

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Jenny Jones joins the Coop!

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Jenny Jones joins Little Red Rooster     We are excited to announce that Jenny Jones has joined the Twyford team as a senior account manager. With extensive experience in fashion PR, Jenny is looking after our key fashion clients, … Continue reading

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Brand collaborations can produce real magic

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Whether it’s rejuvenation, reinvention or the opportunity to partner with an iconic name, brand collaborations can produce real magic.   In some cases it can even save a company. LEGO was famously on the brink of bankruptcy and only survived … Continue reading

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Why we think it’s important to challenge our clients  

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At Little Red Rooster we’ve always been big believers in challenging staff to achieve greatness, whether it’s landing ‘coverage of the month’ or simply getting fit. We think it’s important to challenge our clients for the very same reasons.   … Continue reading

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Musk media meltdown causes quite the backlash

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The Elon Musk anti-media meltdown threatening journalists with a website to rank their work certainly caught our attention at Little Red Rooster. Naturally, it caused quite the backlash among reporters, but also received support from nearly 700,000 Twitter followers… assuming … Continue reading

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