De-geezering the TV


Introducing the bild 9 – a glamourous art deco design from brand new client Loewe

Today we are hugely excited to launch the bild 9 TV stunning design from new client luxury German brand, Loewe. Crafted in collaboration with renowned designer, Bodo Sperlein, the bild 9 marks a new approach to the way a traditional TV is featured in the home. Such radical designs and future gazing aesthetics make Loewe a perfect new addition to the Little Red Rooster client roster.


The bild 9’s radical aesthetic cleverly combines the worlds of technology and design to create a television that will become the dramatic focal point of any room. London-based creative director Bodo Sperlein has beautifully blended traditional geometric shapes and materials with state-of-the-art
tech to craft a remarkably unique and sculptural television which exudes opulence.



The striking solid steel frame is available in two finishes – Amber Gold and Graphite Grey – shades which have been carefully selected to form a harmonious contrast with Loewe’s futuristic, ultra slim OLED screen. At just 7mm thick, this is slimmer than most smartphones and creates a sense of lightness with an almost ‘floating’ quality. All wires carefully feed through the bild 9’s frame while a fabric cover conceals other cables to ensure a perfect 360-degree perfection is achieved.


In addition to its stunning design, the bild 9’s core is integrated with state-of-the-art technology and an impressive acoustic. Alongside cutting-edge OLED technology mentioned above, the bild 9 boasts HDR and Dolby Vision for truly outstanding picture quality and detail in addition to class-leading sound.


Founder and joint partner at Little Red Rooster Victoria Ruffy comments,


“Winning a brand with such a rich history of innovation excellence and holistic design principles is a real tick for the coop. Our portfolio of clients is now rich with companies which are at the top of the game when it comes to combining luxurious design and the technological wow factor. We couldn’t be more pleased.”


This spectacularly minimalist but striking design is at the pinnacle of Little Red Rooster’s client portfolio; beautifully crafted products fused with the best of what technology has to offer.


The bild 9 will be available in-store at Harrods later this month and prices start from £6,990.


For more information please feel free to get in touch with the Loewe team at

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