Category Archives: Blog

A day in the life of a Little Red Rooster by intern Annie Hill

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Being a small town country girl at university can be overwhelming – everyone aspires to work in London and live the big city life. But fast paced and exhilarating can also exhausting and I’m just not sure it’s for me. … Continue reading

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Planning the Perfect Press Trip

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A press trip might be seen as a free holiday to many an overworked and underpaid influencer or journalist, but planning the perfect one can be a daunting experience for any PR agency.   Clients, PRs and the media share … Continue reading

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Little Red Rooster wins adidas Sport eyewear

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   It’s another week and another win at the coop as we are thrilled to reveal that adidas Sport eyewear’s PR account has been awarded to Little Red Rooster. This brings yet another thrilling addition to a roster of exceptional … Continue reading

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Master Lock House Party

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Last Thursday, all American super-brand Master Lock, security connoisseur for over 90 years, hosted an epic house party to showcase its extensive range of gadgets to both press and social media influencers. Little Red Rooster kitted out a traditional yet … Continue reading

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Picking the right PR agency for the region

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The phrase “think global, act local” is crucial for brands picking the right PR agency for the region it wants to operate in. A local presence in the UK carries extra clout as a key territory punching above its weight … Continue reading

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Case study: Bisque x Mad About The House

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  As well as being PR pros, we’re also dab hands at managing social media and influencer relations. In fact, we handle the social media accounts for several of our clients. This arm of the business began when Bisque Radiators … Continue reading

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Little Red Rooster awarded Bang & Olufsen consumer PR account

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   We are delighted to announce Little Red Rooster has been awarded the Bang & Olufsen consumer PR account in a major win for the agency.   The highly desirable Danish audio lifestyle brand moves from the incumbent agency, Marlin PR, who have … Continue reading

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Little Red Rooster wins Austrian eyewear brand neubau  

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We are delighted to announce our fourth win of 2018, with us landing independent  eyewear company neubau which, inspired by urban culture, designs and manufactures all its products in Austria.   Winning the contract from the incumbent PR agency, Dust … Continue reading

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We keep the coop fit with cool incentives and motivation

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The saying ‘healthy body, healthy mind’ has never been truer, according to a new study finding a clear connection between brain and brawn. While this might not be true of everyone – Chris Hughes of Love Island fame we’re looking … Continue reading

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Little Red Rooster takes Milan!

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It only feels like a few months ago we were pounding the streets of Milan to launch Smeg and Dolce&Gabbana’s ‘Sicily is my Love’ collection (catch up on all the action from 2017 on our previous LRR blog) yet here … Continue reading

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Little Red Rooster takes on Vienna with neubau

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  Following Little Red Rooster’s great work on Silhouette, the leading Austrian rimless eyewear brand, we have since been tasked with running a project for its sister brand the young ecologically-conscious neubau, which is inspired by the creativity of Vienna’s … Continue reading

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The world’s most stylish range cooker from Dolce&Gabbana and Smeg

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Fashion powerhouse Dolce&Gabbana and luxury Italian appliance manufacturer Smeg have teamed up once again to release the third instalment of a uniquely colourful and chic partnership; ‘Divina Cucina’.   Fresh from the heart of Southern Italy, the new range, meaning … Continue reading

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What does Instagram Shopping mean for brands, consumers and influencers?

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Instagram has always been home to the odd nagging annoyance from not allowing links in captions to chronological news feeds, but we’ve got no complaints about it’s new ‘click and buy’ service allowing you to buy products featured in photographs… … Continue reading

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LPG endermologie celebrate the brand new CELLU M6 Alliance at Harrods Wellness Clinic

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LPG endermologie, France’s best kept beauty secret, celebrated the UK launch of its brand new tenth generation technology, the CELLU M6 Alliance, with two days of exclusive appointments at the prestigious Harrods Wellness Clinic this week.     Although hugely … Continue reading

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Designed without compromise: Ruark introduces the MRx

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Here at LRR, we firmly take the view that good design is essentially timeless, and none of our clients exemplify this better than Ruark Audio. Recognised as the quintessential English purveyor of stylish sound systems, Ruark’s approach to design is … Continue reading

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Why I work with certain PRs – the journalist’s view with James Day

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  Journalists can hold wildly opinionated views of the PR profession. It might be a misconception about what the job entails, how much senior staff earn or a forthright opinion about a pitch subsequently shared on social media – anyone … Continue reading

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Reaching the summit

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Knowledge is power, but enthusiasm pulls the switch. It’s a quote from American poet and author Ivern Ball in case you’re wondering. We love to study at Little Red Rooster, which is why every quarter we hold a PR summit … Continue reading

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The Way of the Rooster: Our blueprint for better PR

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  It might sound like the title of a martial arts movie, but ‘The Way of the Rooster’ is our personal mission statement for delivering better PR. You see, we’re a small agency that needs to deliver big results. That’s … Continue reading

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